"These 100 percent pure Arabica coffee beans are grown on the shores of Lake Kivu in Nyamasheke, Western Province of Rwanda. The high elevation, the humid equatorial mist from the lake, and the rich volcano soils create an ideal environment for such unique coffee beans," said Prince Muramba, an official with the Rwanda Development Board.

"This coffee bean product is sold in France and Finland. We hope the CIIE can help accelerate bringing it into China, which we see as the first step into the Asia market," he said.

The State of Mato Grosso, one of Brazil's important agricultural and livestock regions, is participating in the CIIE for the second consecutive year this time. Its delegation consists of representatives from five agricultural associations and more than 40 businesses, as well as entrepreneurs.

The state has already signed a number of memorandums of cooperation with Chinese government departments and trade delegations at the CIIE, covering areas, including trade and logistics transport, and the production, trade and investment of agricultural commodities.

"Welcome to discover the vibrant State of Mato Grosso, which is also an ideal starting point for Chinese enterprises to enter the Latin American market," said César Miranda, secretary of Economic Development of Mato Grosso.

Peter Kagwanja, president of Africa Policy Institute in Kenya, said what China conveys through its efforts in bridging international cooperation is that the country's development benefits not only itself.

"We need to think of a multi-polar world order, and an ultimate situation is that all the nations are equal, and all the people are equal. China's leadership is very important," he said.