SHANGHAI - China's search engine market has continued to heat up, with its advertising revenue hitting 10.92 billion yuan ($1.79 billion) in the third quarter of 2013, according to new data from a major Internet analyst.
The figure indicated a 17.5-percent quarter-on-quarter increase, and a 40.7-percent year-on-year increase, showed statistics gathered by iResearch Consulting Group.
China's leading search engine, Baidu, accounted for 81.4 percent of the market share while Google suffered a decline in performance and accounted for only 12.3 percent in the third quarter.
Qihoo 360's search engine, which was launched in 2012, showed its growth potential as its market share inched up to 1.6 percent.
A rapid increase in mobile search engine users and continuously improving and diversifying mobile search engine products prompted the surge in the market, according to iResearch.
|
|
|
|
|
|
|
|
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263 Registration Number: 20100000002731 
Op Rana
Berlin Fang
Zhu Yuan
Huang Xiangyang
Chen Weihua
Liu Shinan
